Getting Google Guaranteed
Getting Google Guaranteed: Is it Worth It?
One way of getting to the top of Google’s rankings is through the Google Guaranteed programme. But is it worth the investment? What does it cost, and which businesses can benefit from it? Let’s explore the intricacies of being Google Guaranteed, its pros and cons, and the steps to get your business verified.
Google Guaranteed is a certification programme offered by Google, primarily aimed at local service providers. It signifies that a business has been vetted by Google and meets certain quality standards. The certification is visually represented by a green badge that appears alongside the business listing in Google search results, giving potential customers a sense of trust and reliability.
Types of Businesses Eligible for Google Guaranteed
Google Guaranteed is designed for local service providers. Some of the business types that are eligible include:
- Plumbers
- Electricians
- Locksmiths
- HVAC (heating, ventilation, and air conditioning) services
- House cleaners
- Pest control services
- Garage door services
- Landscaping and lawn care services
This programme is continually expanding, so it’s worth checking if your business type has been recently included if it wasn’t previously eligible.
- Increased Trust and Credibility: The Google Guaranteed badge is a powerful trust signal. Customers are more likely to choose a business that has been vetted by Google over one that has not.
- Improved Visibility: Google Guaranteed businesses often receive better visibility in local search results, leading to higher click-through rates and more customer inquiries.
- Lead Generation: The programme is integrated with Google Local Services Ads, providing another avenue for generating leads.
- Customer Assurance: Google offers a money-back guarantee (up to a certain amount) for customers who are not satisfied with the service provided by a Google Guaranteed business, further enhancing consumer confidence.
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- Managed Website Hosting
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- Unlimited Traffic
- SSL Certificate
- Software & Plugin Maintenance
- Regular Backups
- Uptime Monitoring
- Website SOS Insurance
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