Monetise Video Content Using Adsense


A Comprehensive Guide for Organisations and Individuals

In today’s digital age, the demand for engaging video content is at an all-time high. Whether you’re a budding content creator, a small business owner, or a large corporation, the opportunity to monetise your videos has never been more accessible. Enter Google AdSense – a powerful platform that enables both organisations and individuals to generate revenue from their video content.


Website Design for Small Businesses
What is Google AdSense? How does it work?

Google AdSense is an advertising program offered by Google that allows website owners and content creators to earn money by displaying targeted ads on their digital properties. This includes websites, blogs, and, most importantly for our discussion, videos hosted on platforms like YouTube.

Organisations and individuals looking to monetize their video content through Google AdSense can do so by participating in the YouTube Partner Program. Here’s how it works:

Join the YouTube Partner Program: To be eligible for monetization, creators must meet certain requirements set by YouTube. This typically includes having at least 1,000 subscribers and 4,000 watch hours on your channel within the past 12 months.

Enable Monetisation on Your Videos: Once accepted into the YouTube Partner Program, creators can enable monetization on their videos by linking their YouTube account to an AdSense account. This allows Google to display ads on their videos and share revenue with the creator.

Ad Formats: Google offers various ad formats for video content, including pre-roll ads (played before the video), mid-roll ads (played during the video), and post-roll ads (played after the video). Creators can choose which ad formats to enable on their videos.

Revenue Sharing: Creators earn money through a revenue-sharing model, where they receive a portion of the revenue generated from ad impressions and clicks on their videos. The exact amount earned per ad view varies based on factors such as the advertiser’s bid and the viewer’s location.

Payment: Google AdSense pays creators on a monthly basis, with payments issued once they reach the minimum payment threshold (usually $100).


    Benefits for Organisations

    Businesses, brands, and media companies, monetizing video content through Google AdSense offers numerous benefits:

    Additional Revenue Stream: Monetising video content allows organizations to diversify their revenue streams and generate income beyond traditional sources such as product sales or subscriptions.

    Audience Engagement: Displaying targeted ads on video content can enhance viewer engagement by providing relevant and personalized advertising that aligns with their interests.

      Analytics and Insights: Google AdSense provides detailed analytics and insights into ad performance, audience demographics, and revenue metrics, empowering organizations to optimize their content strategy and ad placement for maximum profitability.

      Scalability: As organisations grow their video content library and audience base, their potential for earning revenue through Google AdSense also increases, offering scalability and long-term financial sustainability.

        Need help? Have a look at our Affordable SEO Packages

        * SEO Setup fee

        All SEO packages shown above have an additional once-off setup fee. The setup fee is: £295 + £50 per website landing page

        eg: if you choose the Gold Package, the setup fee will be £295 + (4 x £50) = £495

        SEO Audit & Strategy fee

        Our SEO audit is a thorough examination of your online presence conducted by our team of skilled professionals using state-of-the-art third-party software resources. This process takes time, expertise, and yes, investment. as such, we charge a fee for our SEO audit and strategy services. However, if you choose to go ahead within 4 months of this, this fee will be deducted from our advertised SEO setup fee.

        The fee is £75+VAT for the Silver, Gold & Platinum packages, and £175+VAT for the Diamond Package

        Read more about this here.

        What's included in our Local Setup fee?

        Our setup fee includes a number of vital SEO elements that ensure we create a strong SEO foundation for you that will yield results as quickly as possible. These include:

        • Full SEO Audit
        • Keyword Research
        • Google Business Profile Optimisation
        • Creation of new website pages including geotagged images and content, with focus on targeted keywords (quantity based on package chosen)
        • On-page technical SEO for new keyword landing pages
        • Sitemap Creation
        • Manual submission of sitemap to Google for expedited indexing
        • Manual submission of all new keyword URLs to Google for expedited indexing